INFOGRAPHICS. The Pays de la Loire, region where the shopping basket is the cheapest

It is in the departments of Pays de la Loire that the shopping basket is the least expensive at the beginning of November 2022, according to a study carried out by FranceInfo and the firm NielsenIQ. The Vendée closes the ranking, with races 5% cheaper than the national average.

Faced with inflation, all metropolitan departments are not housed in the same boat. According to a study carried out by FranceInfo and the firm NielsenIQ, a shopping basket bought in Paris at the beginning of November worth nearly 120 euros will only cost a little more than 95 euros in Vendée.

The coastal department is, according to this study, that of metropolitan France where the shopping basket would be the least expensive. But it is important to note that Sarthe (97.1%), Maine-et-Loire (96.9%), Loire-Atlantique (96.4%) and Mayenne (95.6%) follow. closely and are all located in the Top 10 of the least expensive departments (see infographic). This therefore makes Pays de la Loire the region where shopping is the cheapest in November 2022, compared to the rest of mainland France.

Pays de la Loire is far behind those of Île-de-France (119.3% for Paris; 112.3% for Hauts-de-Seine, 109.3% for Val-de-Marne) , followed by Bouches-du-Rhône (107.6%) and Alpes-Maritimes (107.4%).

Specializing in consumer studies, the Nielsen firm used a basket of 37 everyday, food or hygiene products, mainly first price or private label (Auchan, Carrefour, Super U, etc.).

This basket, which averages out at 100.72%, served as the basis (yellow line on the infographic) to compare the various metropolitan departments with each other. There is therefore a difference of nearly 25 euros between a Parisian receipt and a Yonnais receipt.

According to the study, these everyday products experienced higher inflation than general inflation. These basket products have gained 14.4% on average over the past year, i.e. before the start of the inflation observed in April 2022. Today, the same shopping basket at 100 euros returned to 88 euros in November 2021.

The products in this basket have experienced uneven price developments. Three of them stand out for their considerable increases in one year: entry-level wheat flour (+43% over one year), private label frozen ground beef (+32%) and branded tomato sauce (+ 28%), closely followed by entry-level toilet paper, whose prices are up 28% year-on-year.

  • 1 package of 1 kg of spaghettinational brand (2.45€)
  • 1 packet of 500g riceprivate label (1.52€)
  • 1 bottle of olive oilprivate label (5.9€)
  • 1 packet of coffeemarket leading brand (3.61€)
  • 1 packet of 250g crispsnational brand (2.33€)
  • 1 packet of 1 kg of sugarfirst prize (0.85€)
  • 1 kg plain flourfirst prize (0.73€)
  • 1 package of plain bread 24 slicesprivate label (€1.03)
  • 1 package of chocolate cookiesnational brand (2.63€)
  • 1 jar of 500g of spreadmarket leading brand (€4.07)
  • 1 packet of cerealfirst prize (1.78€)
  • 1 bar of milk chocolatenational brand (1.34€)
  • 1 jar of tomato coulisnational brand (1.58€)
  • 1 can sliced ​​tunaprivate label (2.09€)
  • 1 can of 500g green beansprivate label (€1.06)
  • 1 large can of peasfirst prize (1.12€)
  • 1 box of 6 organic eggsorganic (1.55€)
  • 1 pack of 8 natural yoghurtsnational brand (2.2€)
  • 1 packet of 200g grated cheeseprivate label (1.63€)
  • 1 slab of 250g unsalted butterprivate label (2.16€)
  • 1 package of 4 slices of white hamnational brand (2.64€)
  • 1 fresh pizza preparedmarket leading brand (4.29€)
  • 1 bag of saladnational brand (2.89€)
  • 1 box of 6 frozen ground beefprivate label (€5.44)
  • 1 package of 12 breaded fish sticksprivate label (€3.89)
  • 1 tray of lasagnanational brand (€5.58)
  • 1 pack of 6L of watermarket leading brand (2.2€)
  • 1 pack of 6L of milkprivate label (€5.84)
  • 1 bottle of 1.25L of colamarket leading brand (1.29€)
  • 1 pack of 6 blond beersnational brand (4.15€)
  • 1 bottle of orange juiceprivate label (1.32€)
  • 1 bottle of shower gelprivate label (1.37€)
  • 1 pack of 12 toilet paper rollsfirst prize (3.59€)
  • 1 tube of toothpastenational brand (€3.1)
  • 1 bottle of shampoonational brand (2.73€)
  • 1 can of 2L of detergentnational brand (7.55€)
  • 1 bottle of washing up liquidprivate label (€1.21)

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