INFOGRAPHICS.  The Pays de la Loire, region where the shopping basket is the cheapest

INFOGRAPHICS. The Pays de la Loire, region where the shopping basket is the cheapest

It is in the departments of Pays de la Loire that the shopping basket is the least expensive at the beginning of November 2022, according to a study carried out by FranceInfo and the firm NielsenIQ. The Vendée closes the ranking, with races 5% cheaper than the national average. Faced with inflation, all metropolitan departments…

Infographic: 300 French digital solutions referenced by PlayFrance

Infographic: 300 French digital solutions referenced by PlayFrance

Because it is no longer possible in 2022 to claim not to have alternatives to Gafam, Alain Garnier, CEO of Jamespot and member of the PlayFrance collective, returns for Alliancy to the need to give priority to French and European publishers of solutions and platforms. Nearly 400 companies have been referenced by PlayFrance. Alliance. Why…

why should brands move towards Individuation® Marketing?

why should brands move towards Individuation® Marketing?

If the era of mass marketing is already far away, that of segmented marketing could well evolve. Now is the time to consider each individual, taking into account their specific needs. It is to meet this objective that Splio has developed Individuation® Marketing. With this new approach, companies can address each customer individually in a…

the infographic that shows that the French are ready to change their lifestyles

the infographic that shows that the French are ready to change their lifestyles

Posted on December 08, 2021 On the occasion of World Climate Day, celebrated on December 8, Novethic publishes an infographic that shows the appetite of the French for the subject. Like the Citizens’ Convention for the Climate which had led to sometimes very bold measures, Ademe’s 2021 barometer on the social representations of climate change…

behind the images, the reality of prison overcrowding in France

behind the images, the reality of prison overcrowding in France

In France, almost all prisons have occupancy rates above 100%. Some have a number of detainees at least 3 times greater than their theoretical capacity. A karting race that gives a boost to the controversy. Since August 19, the broadcast of the program “Kohlanness” shot in the prison of Fresnes (Val-de-Marne) has continued to stir…